Mission and Vision
The mission of the Council on Communications and Media is to ensure that children, families, and the pediatricians who care for them, have the knowledge and tools to make informed, health-promoting choices regarding the communication of messages to or about children through media, health education, and other sources.
The Council will achieve this mission by serving, energizing, and organizing AAP Members for effective advocacy, education, research, policy development, and dissemination.
Vision: Children and families will be better prepared to balance the messages they receive so they can make choices that promote health and well-being. Pediatricians will accomplish this through their clinical practices, while also advancing pediatrics as spokespeople for the Academy and by becoming better medical communicators.
Goal Statements: In an effort to achieve its mission and vision, the Council on Communications and Media will focus its efforts in three overarching areas:
This Council Serves:
COCM has created a number of exciting educational projects for AAP Members interested in media issues. As experts in media related issues, we strive to develop educational programs to benefit all AAP Members interested in media issues. By doing so, we hope to continue to amplify the voice of the Academy nationally and locally and help pediatricians be more skillful in dealing with the media on all levels.
Recorded webinar now available! Pediatricians' Newest Battle: Combating Food and Beverage Marketing in the Digital Era
Educational programs we've presented at previous NCEs:
STRATEGIES FOR VACCINE NEWS STORIES - SAN FRANCISCO -10/22/01 An unlisted program promoted only through our email list that attracted 50 people.
CHILDHOOD INJURY: COMMUNICATING THE COMPLEXITY WITH SOUND BITES - BOSTON - 10/22/02 A collaborative program between SOM and the Section on Injury and Poison Prevention, unlisted in the program as the SOM had no official status at that time
ADVERTISING AND CHILDREN - NEW ORLEANS - 11/1/03 A two hour session featuring Jean Kilbourne.
MEET THE PRESS: MEDIA TRAINING FOR PEDIATRICIANS - SAN FRANCISCO - 10/10/04A media training program designed for the growing journalistic and media needs of pediatricians
SEX, DRUGS AND VIOLENCE: IMPACT OF THE MEDIA ON CHILDREN AND ADOLESCENTS - WASHINGTON - 10/9/05 A collaborative program with the Section on Developmental and Behavioral Pediatrics and the Council on Community Pediatrics.
KIDS FOR SALE; JUNK FOOD AND ADVERTISING IN SCHOOLS - ATLANTA - 10/8/06 A collaborative program in conjunction with the Section on School Health.
GRAND THEFT AUTO TO MYSPACE.COM; THE DANGERS AND PLEASURES OF VIDEOGAMES AND THE INTERNET - TECHNOLOGY IN PERSPECTIVE - SAN FRANCISCO 10/27/07 A collaborative program in conjunction with the Council on Clinical Information Technology.
COMMUNICATING YOUR PEDIATRIC AND SCHOOL HEALTH ISSUES - SAN FRANCISCO 10/29/07 A collaborative program in conjunction with the Council on Schoool Health and the AAP Department of Communications.
MEDIA LITERACY CAN SAVE KIDS AND OUR NATION: HOW PEDIATRICIANS CAN PROTECT CHILDREN FROM HARMFUL EFFECTS OF MEDIA AND HELP CREATE HEALTHY, ACTIVE CITIZENS - BOSTON 10/11/08 A special presentation by Bob McCannon, founder of the New Mexico Media Literacy Project and recipient of the 2008 Holroyd/Sherry Award.
WHERE THE RUBBER MEETS THE ROAD; CHILDREN, MEDIA, & THE FIRST AMENDMENT – WASHINGTON – 10/18/09 A panel discussion on what options are available for regulating media to decrease any adverse impact on children
HOLLYWOOD AND ITS IMPACT ON BODY SELF-IMAGE: THE GOOD, THE BAD, AND THE UGLY - SAN FRANCISCO 10/3/10 A session with a famous Hollywood actress and a world-class photographer, showing how make-up and photography can make nearly anyone look glamorous.
CAN PEDIATRICIANS INFLUENCE THE MEDIA/COMMUNICATING SCIENCE TO THE PUBLIC - BOSTON 10/16/11 Three current and controversial topics – vaccines, obesity in children, and smoking in movies – and what the AAP can and should be doing about them Three current and controversial topics – vaccines, obesity in children, and smoking in movies – and what the AAP can and should be doing about them.
New Orleans LA 2012